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Square-Enix has announced that Life is Strange: Double Exposure will feature real world brands to help bring the world alive and feel closer to home. Max will be dawning her trusty Polaroid camera, as she rocks her Dr. Martens Boots.

As previously announced, Double Exposure is scheduled to release on October 29th, 2024, and will be available on Nintendo Switch, PlayStation 5, Xbox Series X|S, and on PC.

Here's the official announcement via Square-Enix.

SQUARE ENIX^® is partnering with both Polaroid^™ and Dr. Martens^™ to feature the timeless Polaroid Now camera and classic Dr. Martens 1460 Smooth leather cherry red boots in the upcoming LIFE IS STRANGE: DOUBLE EXPOSURE video game. LIFE IS STRANGE: DOUBLE EXPOSURE will launch on Xbox Series X|S consoles, PlayStation 5^® and PC via Steam and Windows Store on Oct. 29, 2024. The game will also release on Nintendo Switch^™, with more information to follow.
 
Here are details about how each brand will be integrated into the gameplay experience:

POLAROID

Max Caulfield, professional photographer and investigator of supernatural mysteries, has never lost her love for instant photography. In LIFE IS STRANGE: DOUBLE EXPOSURE, Max uses the Polaroid Now Generation-2 iType camera to create beautifully imperfect in-game images in the iconic Polaroid style.
 
This classic, analog instant camera also comes with a double exposure feature that is deeply integrated with both the game’s Polaroid photography mode – and the story! Look for the camera featured prominently in the game, as well in real life at https://www.polaroid.com/products/polaroid-now.

DR. MARTENS

In LIFE IS STRANGE: DOUBLE EXPOSURE, Max Caulfield wears a pair of Dr. Martens 1460 Smooth leather cherry red boots as she pursues the truth behind the tragic mystery that is at the center of the game’s story.

Equally at home taking photographs in abandoned buildings or exploring the Caledon college campus in search of clues, Max’s choice of boots is a natural extension of her style and character.

Max will showcase different colors of the 1460 ankle boots through the alternate Outfit Packs, with a variety of stylish and cosplay outfits available across all three editions of the game.
 
LIFE IS STRANGE: DOUBLE EXPOSURE
Max Caulfield, photographer-in-residence at the prestigious Caledon University, discovers her closest new friend, Safi, dead in the snow. Murdered. To save her, Max tries to Rewind time – a power she’s not used in years… instead, Max opens the way to a parallel timeline where Safi is still alive, and still in danger! Max realizes the killer will soon strike again – in both versions of reality. Only Max can Shift between the two parallel timelines to solve and prevent the same murder.
 
LIFE IS STRANGE: DOUBLE EXPOSURE will be available in three editions; Standard, Deluxe and Ultimate. Full details about each edition can be found at lifeisstrange.com.

Players can pre-order the LIFE IS STRANGE: DOUBLE EXPOSURE Ultimate Edition now to gain Early Access to Chapters 1 and 2 starting on Oct. 15, 2024, two weeks ahead of the release of the full game.